Display advertising,
priced your way.
Run banners across premium publishers and apps, by impression for reach or by click for traffic. Premium inventory, the CPC option most self-serve tools skip, and bonus impressions at qualifying budgets. Build it yourself in minutes.
No credit card required to explore the platform.
Premium ads, no markup
Learn MorePremium ads, no markup
What every display campaign includes
2 ways
To pay
By impression or by click
$1.50
Per click (CPC)
Click-Focused Display
5
Standard ad sizes
IAB banner units
Up to +15%
Bonus impressions
At qualifying budgets
$1,000
Campaign minimum
The most flexible buy in the plan.
Display scales further per dollar than any other channel, and with a click-priced option it can chase traffic as easily as it builds awareness. Here is why it earns a place in the plan.
Reach at real scale
Display is the workhorse of programmatic. It puts your brand across the open web and apps and builds awareness affordably.
Pay for clicks, not just views
Click-Focused Display is priced per click, so your budget follows the people who actually engage instead of every impression served.
Creative that travels
Static or animated banners in every standard size, from leaderboards to rectangles to mobile, ready for any placement.
Brand-safe premium sites
Display runs only on vetted publishers and apps, so your banners show up next to content you actually want to appear in.
Pay by impression, or only when they click.
Most self-serve platforms only sell display by the impression. Manifold gives you a click-priced option too, so you can match the pricing to the goal.
Standard Display
Best for reach and awareness
- You pay per 1,000 impressions served
- Maximize impressions and frequency on a budget
- Ideal for top-of-funnel awareness
Click-Focused Display
Best for site traffic
- You only pay when someone clicks
- Budget follows engagement, not just views
- Ideal for driving landing-page visits and conversions
Run one, the other, or both in a single media plan and let the data decide which model carries your goal.
Brand-safe sites, top to bottom.
Display runs across a vetted network of household-name publishers and apps, curated to the inventory your brand actually wants to appear in.
- Household-name publishers and apps across news, sports, lifestyle, finance, and weather
- Banners in every standard IAB size, from leaderboards to mobile
- 24 site content categories across 1,800+ vetted publishers
- Choose preferred site categories right inside the campaign builder
A sample of the network. Browse the full inventory of 3,000+ premium sites.
Every standard size, every standard format.
Bring the banner set you already have, or build new ones. Static or animated, desktop or mobile.
300×250
Medium Rectangle
728×90
Leaderboard
160×600
Wide Skyscraper
320×50
Mobile Banner
320×100
Large Mobile
Spend more, get more. Automatically.
When your campaign budget reaches a qualifying threshold, Manifold stacks free bonus impressions on top of the media you booked. No negotiation, no fine print. It is applied in the wizard and shown on your final media plan.
Unlock your first added-value slot. Put it toward extra display delivery or an extension tactic.
Two added-value slots, including retargeting bundles stacked on top of your buy.
The full bonus stack. Maximum bonus impressions on top of the media you already booked.
On the final media plan, every bonus line is called out
Five steps from idea to launch.
The guided wizard handles the math, the specs, and the tracking strategy. You make the calls. Most display campaigns are built in minutes.
Set your goal and budget
Pick an objective and a budget. Campaigns have a $1,000 minimum. The builder shows your estimated delivery as you type.
Build your audience
Layer 750+ segments, contextual keywords, and first-party lists. Manifold Intelligence recommends segments for you.
Pick CPM, CPC, or both
Add Standard Display for reach, Click-Focused Display for traffic, or run both in one media plan and compare.
Choose sites and geography
Select premium publisher categories, then target a country down to states, cities, ZIP codes, or a custom map shape.
Upload banners and submit
Drop in your banner set in JPG, PNG, GIF, or HTML5 across the standard sizes, then submit for launch.
Inside the wizard · Upload your banners and preview them live
Reach the right person, in the right place.
Combine audience, geography, and publisher context so your banners land with the people who matter to your business.
Audience
750+ segments across demographics, interests, in-market, life events, and B2B. Stack contextual keywords and your own CRM lists.
Geography
Country down to a city block. States, 210 Market Areas, 30,000+ cities, ZIP codes, radius geofences, and custom polygons.
Content
Choose the publisher categories your banners should run inside, from News and Finance to Lifestyle and Sports.
Everything you need at a glance.
$3 CPM
Standard Display
$1.50 CPC
Click-Focused
$1,000
Campaign minimum
JPG / PNG / GIF / HTML5
Formats
5 IAB units
Standard sizes
0.08-1.00%
CTR benchmark
Transparent media rates, no platform fees. See the full inventory or learn why teams choose Manifold.